Amy Gines, Founder of Louloùdi Esthetics

My journey to Louloùdi Esthetics began with a deep passion for skincare. As I got older, I became increasingly interested in the art of aging gracefully. I found myself diving into research—reading everything I could about treatments and products that support healthy skin.

I was fortunate to have an esthetician in my life who encouraged my curiosity. During one of our many conversations—equal parts facial and product inquisition—she said, “You should go to esthetics school.” It was a lightbulb moment.

It still took me over a year to find the courage to return to school after so many years. But after raising children and entering a new chapter of life, I began asking myself: What’s next?

That question led me here.

Today, my work at Louloùdi is Korean-inspired. I use professional skincare products, many of them Korean, and I start with the skin barrier, because healthy skin begins there. Every visit opens with a conversation about what your skin needs that day, so your treatment is tailored to you, never a set routine.

I work one-on-one in a private studio in Penfield, and I welcome clients from all over Rochester—Fairport, Webster, Pittsford, and beyond. My pricing is flat-rate and tip-free, so there are never any surprises.

In October 2027, I’m traveling to South Korea for a week of professional training with Corthe, Dermathod, Thesera, and KrX, the brands I use in my studio. I’ll be learning directly from the people behind the products and experiencing Korean skincare where it began. I can’t wait to bring everything I learn back to my clients.

I truly enjoy helping people feel confident in their skin. Skincare can be overwhelming, and my goal is to simplify the process—helping clients understand their skin, choose the right products, and develop a routine they actually enjoy.

Whether you prefer a minimal regimen or a more involved ritual, there are solutions for every lifestyle. I was recently asked, “What’s the best sunscreen?” My answer: “The one you’ll use consistently.” Because skincare only works if it works for you.

That’s what I aim to offer: a personalized approach that fits your life and helps you achieve healthy skin, one step at a time.

New here? The Custom Facial is the best place to start.